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Apr 19, 2024

TIABC Voice of Tourism Newsletter – April 26, 2024

TIABC

Years ago my uncle joined several of his Keremeos neighbours to erect homemade signs that said, “No National Park”. Travelling through the Similkameen Valley last month, I observed that many of the signs are still there. On the surface it seems odd that locals would be against a national reserve since parks are generally a good thing, especially to maintain the ecological integrity of wildlife habitat and plant species.

However, there is always another perspective (i.e. two sides to the story) worth considering. I’m told the signs originally went up because many residents feared the loss of freedom to enjoy the backcountry, not to mention a new layer of costs for services like parking and permits if government establishes and oversees a park. Even ranchers expressed concern about access to valuable grassland, never mind being able to renew grazing tenures within park boundaries.

For more than 25 years, Parks Canada and the Syilx/Okanagan Nation have been determined to establish a park reserve in the South Okanagan-Similkameen but it was only two years ago that plans progressed to the next stage.

I was reminded about the park scheme recently after learning of a similar proposal that involves the establishment of a national marine conservation area reserve (NMCAR) on the Central Coast. Guided by a steering committee that includes Parks Canada, DFO, the province, feds, and six first nations, an assessment is underway to determine the feasibility of establishing a NMCAR to cover an area of approximately 7800 square kilometres for the purpose of rebuilding fish populations and eco-systems, creating greater resilience to climate change, and providing long-term economic stability for coastal communities.

To be sure, the rationale appears sound, especially given that national marine conservation areas work to achieve conservation while allowing ecologically sustainable activities such as First Nation traditional use, scientific research, commercial and recreational fishing, as well as tourism, to occur.

Yet, in spite of the apparent advantages, some tourism operators remain skeptical about the consultation process, decision-making authority, and other factors including permitted activities within the proposed boundary. In a meeting that CCCTA’s Amy Thacker and I attended last week with Parks Canada, several professional colleagues expressed similar sentiments to the national park issue in the South Okanagan regarding licensing, permits, jurisdiction, control, compensation, impact, and the notion of tourism being treated the same as recreation when it comes to usage should the NMCAR on the Central Coast come to fruition.

This week TIABC’s Policy Committee debated its position on the proposed NMCAR and the subsequent advocacy work we need to do on behalf of the Central Coast marine tourism sector to mitigate potential harm to operators.

In our view, establishing new parks and conservation areas are welcome for myriad reasons but not before extensive consultation with all stakeholders, including the tourism sector, so that potential impacts are taken into account and solutions identified to benefit all parties.

If anything, the ‘No National Park’ signs in Keremeos and Cawston prolonged the inevitable but at least local concerns were heard and somewhat addressed. As I continue to travel throughout BC, I’m curious why so many “No Pipeline” signs still dot the countryside considering the $31+ billion project is essentially complete. My guess is that while the signs failed to stop the pipeline, they remain in place to compel folks to consider both sides of this critical issue.

Walt Judas,

CEO, TIABC

Related Posts

National Day for Truth & Reconciliation

During the last week of each September, Canada observes National Truth and Reconciliation Week, culminating on September 30th with the National Day for Truth and Reconciliation (NDTR).

Tourism businesses and organizations can advance reconciliation by promoting understanding, respect, and meaningful engagement with Indigenous cultures by collaborating with Indigenous communities to accurately represent their history, traditions, and cultures in tourism experiences, supporting Indigenous-owned businesses and promoting employment opportunities, educating visitors and staff about the history and current issues facing Indigenous peoples, establishing a long-term partnership with communities, and highlighting and promoting Indigenous-led experiences.

September 30th also coincides with Orange Shirt Day and goes far beyond simply wearing orange in solidarity - it is an Indigenous-led grassroots commemorative day intended to raise awareness of the individual, family and community inter-generational impacts of residential schools, and to promote the concept of “Every Child Matters”.

Indigenous Tourism BC (ITBC) encourages everyone to look for an event in your area and "step forward as an active witness to ensure, through thorough and honest education, that this never happens again." 

TIABC encourages all British Columbians to wear orange on September 30th and honour the thousands of survivors of residential schools.

By taking these steps, we can all contribute to understanding, healing, and a more equitable relationship between Indigenous and non-Indigenous communities.
Postcards from BC 📬

Wish you were here from Kat Craats, Marketing Manager for Wildplay Element Parks, in Squamish! 🌲🧗‍♀️
At a Greater Vancouver Board of Trade breakfast meeting, TIABC CEO Walt Judas met up with Rocky Mountaineer President & CEO Tristan Armstrong, as well as VIA Rail President & CEO Mario Peloquin who outlined his railway's 2030 strategy aimed at increasing passenger rail service across Canada. 

Within the next five years, VIA Rail will update much of its fleet with new equipment to replace railcars that are up to 77 years old.

While the federal government has invested some $3 billion in VIA Rail over the past five years, it pales in comparison to Europe's $87 billion and $69 billion the United States is investing in rail service and infrastructure in the coming years.

VIA Rail onboards and delivers a combined 30,000 passengers annually in British Columbia with targets to increase the numbers, particularly as new railcars come into service.
BC TIC 2025 Sponsorship Opportunities

Our sponsors are critical to what makes the BC Tourism Industry Conference a consistent success. Aside from helping to offset the costs of staging this event, sponsors deliver benefits to delegates that help grow their businesses, as well as BC’s visitor economy as a whole.

If your company is keen to connect with tourism leaders and stakeholders throughout British Columbia and Canada, we encourage you to partner with us for the 2025 BC Tourism Industry Conference.

If you have a unique sponsorship idea that you would like to explore, please contact us. We offer the flexibility to customize packages to meet your unique business objectives. Packages are available on a first-come, first-served basis. We look forward to seeing you in beautiful Vancouver.

Contact us at: info@bctourismconference.ca
2024 TIABC Election Toolkit 

Just in time for the 2024 provincial election campaign that is about to begin, TIABC has produced a valuable toolkit for your use. The toolkit provides a wealth of resources to better inform you of the current political landscape, what the implications for tourism may be, and how to engage with politicians and candidates.

The election toolkit also addresses the value of tourism to British Columbia and informs on what the tourism and hospitality priorities are. 

The comprehensive toolkit expands on these areas by providing recommended questions to ask candidates, for example: "How does your party view tourism as an industry and government priority relative to other sectors of British Columbia’s economy?"

Please download the 2024 TIABC Election Toolkit below, share it with your members and your stakeholders, educate on the value of tourism and inform candidates on today's issues facing our sector. Feel free to send TIABC additional questions that can be added.

Download the toolkit through link in bio! 👆
Postcards from BC 📬 

Wish you were here from Joe Baker, Dean of Okanagan College School of Business, at Okanagan Stables in Lake Country.