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Advocacy & Policy

TIABC Policies, Advocacy, Positions & Correspondence

Advocacy

TIABC leverages advocacy as a tool to achieve sustainable tourism solutions by identifying the key issues from our industry, our members and sectors through engagement and gathering of critical research to carefully and consciously recommend the best path forward.

Policies

Guided by the TIABC Policy Committee, policies have been developed to advise, direct and help reframe tourism development and growth; minimizing the negative impacts and maximizing the benefits to improve the resilience of BC’s tourism industry. These are abbreviations of the full Policy. Register to become a TIABC member for access to our full Policies.

2022 TIABC Presentations to Industry & Stakeholders

Throughout 2022, TIABC has been a guest presenter to a diverse audience of industry businesses, organizations and stakeholders. To date, they included:

Highlights of 2022 TIABC Meetings with Government & Stakeholders

In addition to individual meetings and submissions to government, TIABC also regularly participates in the Industry Engagement Table under the auspices of the Minister of Jobs, Economic Recovery & Innovation. Tourism, Arts, Culture & Sport Minister Beare, Labour Minister Harry Bains, Dr. Bonnie Henry, Health Minister Adrian Dix and other government officials provide briefings to various sector association representatives on relevant and important provincial measures.

Click below to view TIABC’s full list of 2022 advocacy meetings

TIABC Advocacy Report Card

As the Voice of Tourism for British Columbia’s 19,300 businesses and 300,000+ employees, we present this Advocacy Report on our efforts to date with the caveat that our job is far from over. As long as it takes for the visitor economy to pull through, TIABC’s number one priority will be to continue to advocate on your behalf.

🎤 Exciting News! 🎤

Get ready to be inspired by Shaun Boothe's opening keynote at the 2024 BC Tourism Industry Conference! You won't want to miss out on his powerful and musical message. 🌟

Register for the conference today through link in bio 👆
TIABC CEO Walt Judas met with BC Hospitality Foundation Executive Director Alana Dickson to discuss the organization's participation in the upcoming BC Tourism Industry Conference (BCTIC), March 6 & 7 in Victoria. 

BCHF will be on hand to enlist industry support via a 50/50 draw, donations, and a contribution by TIABC in lieu of gifts to speakers. 

Secure your spot at BCTIC today! Register through the link in the bio. 👆
TIABC CEO Walt Judas met up with Boating BC Executive Director Bruce Hayne, and Ahoy BC Executive Director Dave Mailloux at the annual Vancouver International Boat Show at BC Place Stadium over the weekend.  Ahoy is one of TIABC's newest members.  Walt has also been working closely with Boating BC to ensure marine tourism interests are represented in the new BC Land Act Amendment consultation currently underway until March 31st.
TIABC at Pacific Northwest Cruise Symposium!🚢

TIABC CEO Walt Judas was in Seattle yesterday, connecting with industry leaders at the Pacific Northwest Cruise Symposium. 🤝 Joined by Butchart Garden CEO Dave Cowen, GVHA CEO Robert Lewis-Manning, and CLIA Senior Advisor Barry Penner.
🌟 Meet one of our keynote speakers: Tuija Seipell!🌟

Tuija Seipell is a highly sought-after Canadian keynote speaker, business advisor and editor. She works globally, but mostly in Europe and North America, including Norway, Sweden, Denmark, Finland, Italy, Portugal, Ireland, Spain, Estonia, Latvia, Canada and the US.

She’s a passionate advocate of customer experience and emphasizes the crucial role of emotions in business. She speaks and conducts workshops also on branding, strategy, leadership, trends, creativity, and storytelling. She works with numerous sectors from tourism, hospitality, startups, retail, health care, museums, film, financial and technology sectors, to educational and governmental institutions and universities.

Tuija's session Show Me a Reason to Love You delves deep into the essential hospitality tools at everyone’s disposal: The Moments of Truth that, with the new technologies, staff shortages, sustainability requirements and other uncertainties, have become more crucial, and more effective than ever before. They have also become more and more disappointing to guests and that’s where the Great Opportunity lies. 

📅 Save the date: March 6 & 7, 2024, for the BC Tourism Industry Conference in Victoria! Register today!

Register through link in bio. 👆
With Destination Greater Victoria CEO Paul Nursey, one of the co-founders of the Impact Sustainability Travel & Tourism Summit as another successful Impact conference wrapped up today in Victoria.🌍✨