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Meet Our Board of Directors & Team

Committees

TIABC is looking for volunteers from its membership to assist the committees.

Please contact us to inquire.

I feel we must speak with one voice and work hard to unify our tourism industry. This board helps us do just that.

Sandra Oldfield

Policy Committee

The Policy Committee develops and updates fact-based policies that clearly communicate the industry’s current concerns and influence decision makers. The Committee utilizes a range of tools to ensure the policy positions it recommends to the Board of Directors reflect the memberships’ views and are supported by research.

Committee members:
1. Michael J. Ballingall (Committee Chair) – TIABC Director
2. Brenda Baptiste – TIABC Director
3. Beverley DeSantis – TIABC Member
4. Barrett Fisher – TIABC Member
5. Katherine MacRae – TIABC Member (Commercial Bear Viewing Association)
6. Joss Penny – TIABC Member (BC Lodging & Campgrounds Association)
7. Paul Vallee – TIABC Member (Gaining Edge)
8. John Wilson – TIABC Member (Wilson Transportation)

Membership & Communications Committee

The Membership and Communications Committee assists the Board in its role of providing input and strategic direction on membership generating activities and communications strategies to support TIABC.

Committee members:
1. Mike Retasket (Committee Chair) – TIABC Director
2. Brenda Baptiste – TIABC Director

3. J.J. Belanger – TIABC Chair
4. Jamie Cox – TIABC Director
5. Ceri Chong – TIABC Member (Tourism Richmond)

6. Nicole Ford – TIABC Director
7. Dennis Innes – TIABC Director
8. Chris Lewis – TIABC Director
9. Joanne Burns Millar – TIABC Director

Finance & Audit Committee

The Finance Committee assists the Board in its fiduciary responsibilities. The Committee also plays a key role in the sustainability of the organization by overseeing the monthly financial statements and reporting back to the board at each meeting.

Committee members:
1. Sandra van Steijn (Committee Chair) – TIABC Director
2. J.J. Belanger – TIABC Chair
3. Jamie Cox – TIABC Director
4. Sandra Oldfield – TIABC Director

Governance Committee

The Governance Committee acts as a working group to assist the Board in ensuring that the organization has the necessary governance structure and policies, including appropriate bylaws, to be an independent and effective tourism industry association on behalf of operators, sectors, DMOs and key stakeholders.

Additionally, the Governance Committee is responsible for ensuring that the Board includes individuals with the skills, experience and broad industry perspective to effectively govern the organization. The process of recruiting qualified nominees for vacant Board positions is overseen by a sub-committee of the Governance Committee.

Committee members:
1. J.J. Belanger – (Committee Chair) – TIABC Chair
2. Brenda Baptiste – TIABC Director

3. Joanne Burns Millar – TIABC Director

4. Sandra Oldfield – TIABC Director

Diversity, Equity, Inclusion & Reconciliation Sub-committee

The purpose of the Diversity and Inclusion Committee is to assist the Board in its role to establish key metrics and a path forward to ensure TIABC becomes a fair and equitable association well represented by all underserved parties in the tourism industry. Given the current challenges, the Committee will play a key role in establishing the right path forward of the organization.

Committee members:
1. Sandra Oldfield – (Chair) TIABC Director
2. Jarrett Bachman, TIABC Member (Fairleigh Dickinson University)
3. Lisanne Ballantyne, TIABC Member (Tourism Kelowna)
4. Brenda Baptiste – TIABC Director

5. Krista Bax – TIABC Member (go2HR)
6. J.J. Belanger – TIABC Chair / Director
7. Miranda Ji – TIABC Director
8. Chris Lewis – TIABC Director
9. Sandra van Steijn – TIABC Director

TIABC CEO Walt Judas, BCHA's Ingrid Jarrett, DBC's Josie Heisig, Destination Vancouver's Michael Drake and Vancouver Deputy Mayor Mike Klassen were among the speakers honouring some 800 frontline workers at the recent Vancouver Tourism Awards Gala masterfully emceed by Fast Signs Paul LeBlanc at the JW Marriott Parq Hotel.

The Gala annually celebrates both monthly winners throughout the year, as well as all nominees. This year's featured speaker was BC Paralympian Josh Dueck who won a silver medal in skiing for Canada at both the 2010 and 2014 Winter Paralympics. His message of passion, perseverance and possibility earned him a standing ovation.

Huge kudos to Peggie Terry, the Board of Directors and the entire Vancouver Tourism Awards team for another outstanding gala.

📷: Rhonda Dent
TIABC’s Walt Judas, TOTA’s Ellen Walker Matthews and Travel Penticton’s Thom Tischik connected at the opening reception of the TOTA Summit in Vernon this week. Walt was one of the Summit speakers and spoke about the new political landscape in BC following last week’s provincial election. 

At the TOTA AGM on Tuesday, TIABC Director Sandra Oldfield was elected as TOTA’s new board chair.
TIABC CEO Walt Judas presented to delegates at the Kootenay Rockies Summit in Nelson where he spoke about what the final election results will mean for the tourism sector in BC.  He also moderated a panel discussion on emergency management featuring BCHA's Ingrid Jarrett, HatchComms' Kate Colley, and Kootenay Rockies Tourism's Corrine Bundschuh. The Kootenay Rockies region represents about 10% of British Columbia's annual tourism revenues.
CEO Walt Judas spoke about TIABC's advocacy priorities at the Northern BC Tourism Association (NBCTA) Summit in Prince George this week. It was the first in-person NBCTA conference in five years and attracted close to 100 delegates including Smithers tourism operator Al McCreary who is the past president of ABLE BC.

Delegates heard from several speakers on topics ranging from tourism crisis communications preparedness and sustainability, to AI and trail building with Indigenous partners. The Summit continues through Thursday with sessions on place making, innovation and marketing.
🍁 Happy Thanksgiving! 🍂 

In observance of Thanksgiving, our offices will be closed on Monday, October 14th. We will resume regular business hours on Tuesday, October 15th. 

Wishing you a joyful and safe Thanksgiving Holiday with family, friends, and loved ones.
2025 BC Tourism Industry Conference 

We’re excited to share that the conference program overview, registration rates, and hotel room booking details for the 2025 BC Tourism Industry Conference are now available to view on our website.

Explore the program overview. While detailed timing will be released later this fall, we're pleased to announce that the program will return to the Wednesday-to-Friday format. Mark your calendars for March 5-7, 2025, and stay tuned for updates on keynote speakers, engaging sessions, networking opportunities, and more.

Visit the conference website through link in bio! 👆🔗 

We look forward to seeing you in Vancouver next year!