Welcome to TIABC – Tourism Industry Association of BC
2025 BC Tourism Industry Conference
EARLY BIRD REGISTRATION NOW OPEN
Early-bird registration is now open for the 2025 BC Tourism Industry Conference. Rates available until January 15, 2025. Secure your spot today for this must attend event!
NOTICE OF TIABC AGM
NOTICE IS HEREBY GIVEN that the Annual General meeting of the Tourism Industry Association of BC (TIABC) will be held on the following date and location:
Date: Tuesday, December 10, 2024
Location: Virtual
Time: 9:00 am – 10:30 am (PST)
The meeting is called for the purposes of:
o To receive the financial statements of the Association for the fiscal year ended December 31, 2023
o To approve the minutes of the November 9, 2023 Annual General Meeting
o To elect six (6) Directors
Value of Tourism Presentation Toolkit
NOW AVAILABLE
The Value of Tourism (VoT) Presentation Toolkit has been created as a template for all tourism industry professionals to use when presenting and communicating the value of tourism in British Columbia to various audiences.
LISTEN ON SPOTIFY
TIABC Voice of Tourism Podcast
TIABC’s podcasts have been developed to provide TIABC members and stakeholders with insightful content and a unique perspective on BC’s tourism industry.
The TIABC’s Voice of Tourism features CEO Walt Judas, interviewing some of the most respected professionals in the tourism industry.
About TIABC
The Tourism Industry Association of BC advocates for the interests of British Columbia’s $18.5 billion visitor economy.
Membership
Through your membership, you will part of a strong, collective voice while helping to support TIABC’s advocacy efforts.
Advocacy
TIABC leverages advocacy as a tool to achieve sustainable tourism solutions by identifying the key issues from our industry.
Policy
Guided by the TIABC Policy Committee, policies have been developed to advise, direct and help reframe tourism development.
The Voice of the BC Tourism Industry
TIABC’s Vision is for the tourism industry to be recognized as one of British Columbia’s leading and sustainable industries. As the primary advocate for BC’s visitor economy, TIABC unites operators, sectors, DMOs, government and residents to support and be passionate about making this province a great place for tourism.
- 200+
- Current TIABC Members
- 12%
- of British Columbians are Employed in Tourism
- 154,366
- People employed in BC tourism
- 16,900
- BC Tourism-related businesses
TIABC One Minute Monitor
Recent Poll Results
84%
Support the new legislation on short-term rentals
16%
Do not support the new legislation on short-term rentals
How it works
As necessary, TIABC Releases an Industry Survey. See below to participate in this week’s poll.
Receive our newsletter for the full results
Question: Your Project Business for July, August and September
1). Is your projected business (i.e. bookings, revenues) for the months of July, August and September up, down or the same compared to the same period in 2023?
The Value of Tourism
In January, 2022 TIABC launched The Value of Tourism (VoT) initiative. This project was designed to increase the understanding of tourism as a powerful engine for economic, cultural, and social well-being, and to secure cross-government support for tourism investments by describing how tourism benefits every community and region in British Columbia.
This project was also designed to increase interest in tourism as a career choice, as well as provide insight into how tourism can be a catalyst for addressing major issues and opportunities such as climate change, sustainability, reconciliation, workforce, among other priorities.
TIABC Partners and Sponsors
TIABC has forged mutually beneficial industry partners and sponsorship to ensure our organization maximizes the available resources that are critical to supporting BC’s visitor economy. Our partners valuable contributions support TIABC’s mission and play a critical role in supporting initiatives that are dedicated to improving the quality and competitiveness of BC’s tourism sector.
Upcoming Industry Events
Industry events provide an opportunity share knowledge, network with colleagues, connect with key decision-makers, and showcase our industry successes. Here is a look at some of the upcoming industry events.
Communication
As our province embarks on the road to recovery, TIABC strives to ensure you are well-informed with up-to-date information on our ongoing efforts to communicate with our sector stakeholders and government agencies on your behalf.
TIABC Members
Through your membership, you will part of a strong, collective voice while helping to support TIABC’s advocacy efforts, policy development, programs, and activities that benefit the sector’s sustainability, development and growth.
