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Jul 22, 2022

Letter of Support for the New BC Trail Fund

Letter from Tourism Industry Association of BC



To Whom It May Concern:

On behalf of the Tourism Industry Association of British Columbia, I am writing in support of the Outdoor Recreation Council of British Columbia’s proposal to establish an endowment for the BC Trail Fund.

The Tourism Industry Association of BC (TIABC) is a province-wide advocacy organization that represents the interests of more than 19,000 businesses and 350,000 people working in the tourism and hospitality sector. Tourism is an integral part of BC’s character and economy. It is interwoven throughout the fabric of the province, supporting families and anchoring the culture of communities.

As you are aware, the Super, Natural BC brand is built on the incredible landscapes and waterways throughout our province. Each year, countless residents and visitors alike enjoy outdoor adventure and recreation at any one of the thousands of lakes, rivers, mountains, parks, and trails that span all regions of BC. Unfortunately, some of our natural attributes run the risk of damage due to overuse and recklessness unless we take steps to protect the environment…in this case the extensive trail system on crown land that has seen an exponential increase in usage, particularly during the pandemic.

The BC Trail Fund is very much needed by everyone who looks after trails and recreation assets in BC given that the upkeep and stewardship of our existing trails, facilities, and outdoor spaces have not benefitted from the COVID-19 recovery grants. Consequently, without ongoing and dedicated funding, deteriorating trail conditions, overcrowding, and environmental damage will continue to occur. The BC Trail Fund will help ensure that there is a long-term plan for caring for these valuable assets.

We strongly urge government to consider a grant to establish the BC Trail Fund in the interest of protecting, maintaining, and sustaining the many trails enjoyed by residents and visitors throughout British Columbia today and in the years to come.

If you have any questions about TIABC’s support for this initiative, please contact me at your earliest convenience.

Best Regards,

Walt Judas
T – 778-953-0620

More Advocacy

TIABC webinar series returns on November 24th! 

Equity, diversity, and inclusion (EDI) are important elements in sustainable labor recovery. But what do these really mean in the workplace context? While businesses are aware of the importance of these elements, many are often unsure where to start.

go2HR is committed to building strong and safe workplaces. We have engaged ParriagGroup, a leading EDI firm, to build a webinar that deepens our understanding of EDI and how to start reshaping the workplace.

Date: November 24th | 1:00 pm - 2:30 pm (PT)

Tap link in bio to register. 👆
REMINDER: Registration is open for TIABC 2022 Annual general meeting and industry forum! 🎉 

Registration is open for TIABC's AGM, to be held Friday, November 18th at the Anvil Centre, 777 Columbia Street, New Westminster. 

Schedule of Activities:
11:00 AM - Reports of the Society and election of directors
12:00 PM - Complimentary lunch for AGM attendees
12:30-2:00 PM - Presentation and workshop on Diversity, Equity & Inclusion with guest speaker, Joanna Jagger, founder & president, WORTH (Women of Recreation, Tourism and Hospitality) Association

Register through the link in bio.👆 

#bctourismcounts #bctourism #tourismsector #bc #tourism #bcstrong #explorebc #hellobc #GreenMeansGo
Happy Thanksgiving from all of us at TIABC! 🍂 

#explorebc #hellobc
In Recognition of National Truth & Reconciliation Day, TIABC is dedicating this edition of our weekly newsletter to honour the children who never returned home and the First Nation, Métis, and Inuit survivors of residential schools, as well as their families and communities. TIABC understands that public commemoration of the tragic and painful history and ongoing impacts of residential schools is a vital component of the reconciliation process.

We open with an updated re-post from TIABC Director Brenda Baptiste and her poignant editorial from last year's inaugural National Truth & Reconciliation Day. Also included is a "Member Spotlight" on St. Eugene Golf, Resort and Casino which features content relating to the Indigenous peoples and communities in our province.

Tap the link in our bio to read the full newsletter. 👆

#NDTR2022 #OrangeShirtDay #TRCCanda #WeWearOrange #TruthAndReconciliation #NationalDayForTruthAndReconciliation #DestinationIndigenous #IndigenousBC
In Ottawa this week, TIABC CEO Walt Judas met with @tourismhrcanada CEO Philip Mondor to discuss workforce challenges at THRC’s annual Labour Market Forum.
TIABC Call for Nominations 📢

The Tourism Industry Association of BC (TIABC) Governance Committee is seeking qualified individuals for the 2022-2024 term that are dedicated to the success of the Association and will support its principles as a member of the Board of Directors. Acceptance of nominations is based on a specific set of skills and experience.

Eligible candidates must demonstrate specific experience in the following areas:

1. Tourism Industry Knowledge

2. Technical & Business Expertise

3. Governance Competencies

4. Education and Training

The Board of Directors is made up of a maximum of 13 directors, consisting of 11 directors elected by the active members. TIABC is seeking a total of six (6) candidates for the 2022-2024 term:

The deadline for application submissions is Friday, September 30th at 5:00 pm

To receive the TIABC Board Nomination Form, or if you have any questions or concerns, please contact Deborah Kulchiski (Manager, Special Projects, TIABC) at or p. 604.530.9979

Tap the link in our bio to learn more. ☝️