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Feb 15, 2022

Letter to Premier John Horgan

Letter from Tourism Industry Association of BC


Dear Premier Horgan,

Today’s news about various restrictions being lifted was both welcome and deeply appreciated by the entire tourism and hospitality industry in British Columbia.

As you referenced in your remarks during the Industry Engagement Table call this morning, our sector has been extraordinarily hard hit during the pandemic. At the same time, we recognize and very much appreciate that the Province has responded with multiple support programs and measures to help tourism-dependent communities, operators, employees and destination marketing/management organizations, while also protecting the health care system and keeping BC residents and visitors safe. No doubt it’s been a delicate balance over the last 23 months and one that your government has managed extremely well.

On behalf of TIABC and our members and stakeholders, thank you for leading our province to the point where virtually all the restrictions have been lifted save for the necessary health and safety measures such as vaccine passports and masks.

In the days ahead we look to work closely with your government on messaging vis-à-vis travel to help rebuild consumer and resident confidence that it’s okay to travel again and that BC is indeed open to all fully vaccinated visitors, including those visiting for leisure purposes, as well as business. It’s especially critical that leaders and decision-makers like yourself, Dr. Henry and your cabinet colleagues are part of the communication efforts regarding travel while at the same time emphasizing the need to respect health and safety protocols and any other necessary measures required to allow us to return to and remain at so-called ‘normal’.

Premier, it is wonderful to see you ‘back-in-the-saddle’ so to speak and looking healthy and well.
Thank you again for your strong leadership, particularly over the course of the pandemic. As mentioned, we are sincerely grateful for the Province’s support of our sector and look forward to our continued work together in the months and years ahead. Thank you also for the specific acknowledgement of the tourism industry during today’s call.

Best Regards,

Walt Judas

More Advocacy

TIABC is pleased to release its 2022 Advocacy Report Card, which details the advocacy efforts and achievements and synopsis of some of the organization’s key initiatives last year. 

Read now through link in bio. 👆
Tourism leaders cheer on the @canucks in the Rogers Suite. 🏒👏

L-R: Destination Vancouver's Royce Chwin, TIABC's Walt Judas, Tourism Minister Lana Popham, Sport Hosting Vancouver's Michelle Collens, TIABC Director/VCC's Dennis Innes, Indigenous Tourism BC's Henry Tso.

#bctourismcounts #bctourism #tourismsector #bc #tourism #bcstrong #explorebc #hellobc
Each year, on March 8th, people around the world celebrate International Women's Day and the social, economic, cultural, and political achievements of women. Today, TIABC salutes the women on our board and staff who are so valued, respected and appreciated by colleagues throughout the entire BC tourism industry. 

⭐ Brenda Baptiste
⭐Joanne Burns-Millar
⭐Pria Flanagan
⭐Miranda Ji
⭐Deborah Kulchiski
⭐Sandra Oldfield
⭐Sandra van Steijn 
⭐Fiona Wray

Thank you for your incredible contribution to our organization and to BC’s visitor economy.

#bctourismcounts #bctourism #tourismsector #bc #tourism #bcstrong #explorebc #hellobc #internationalwomensday #womenintourism #womensday #IWD2023 #embraceequity
Over the weekend, TIABC CEO Walt Judas, Vancouver City Councillor Pete Fry, and Sport Hosting Vancouver Senior Manager Michelle Collens enjoyed watching the Canada Sevens rugby tournament at BC Place! 🏉

#bctourismcounts #bctourism #tourismsector #bc #tourism #bcstrong #explorebc #hellobc #GreenMeansGo #rugbysevens #bcplace
What a great first day at the BCTHC 👏

We had an incredible first day in Prince George gathering with industry friends and experiencing the many wonders that the incredible Northern BC region has to offer!

#BCTourismandHospitalityConference #bcthc #conference #tourism #StayBC #BCTourismCounts #BCTHC2023Tourism
TIABC CEO, Walt Judas and @bchotelassociation CEO Ingrid Jarrett attended the @pgcougars game on the eve of the 2023 BC Tourism & Hospitality Conference in Prince George. 🏒

#BCTourismandHospitalityConference #bcthc #conference #tourism #StayBC #BCTourismCounts