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Feb 27, 2024

TIABC Releases 2023 Advocacy Report Card

TIABC is pleased to release its 2023 Advocacy Report Card, which details the advocacy efforts and achievements of the organization from January to December.

TIABC's annual Advocacy Report Card provides a brief snapshot of the work we did on behalf of our members and stakeholders in 2023. It also provides a synopsis of some of the organization’s key initiatives to ensure that we’re transparent and accountable to our constituents for the objectives we set out to achieve.

Advocacy

TIABC is pleased to release its 2023 Advocacy Report Card, which details the advocacy efforts and achievements of the organization from January to December.

As noted by CEO Walt Judas in this report, “For the most part, the broader tourism industry fared well in 2023 but some regions and sub-sectors struggled. Suffice it to say, there is much more work to do to help the BC visitor economy become more resilient, reach its full capacity, and thrive once again”.

TIABC’s annual Advocacy Report Card provides a brief snapshot of the work we did on behalf of our members and stakeholders in 2023. It also provides a synopsis of some of the organization’s key initiatives to ensure that we’re transparent and accountable to our constituents for the objectives we set out to achieve.

More Advocacy

📸 Share your BC adventures with us! Would you like to be featured in our weekly “Postcards from BC” series? Contact deborah@tiabc.ca to submit your stunning images and be part of the showcase!
🌿 TIABC has partnered with GreenStep to help British Columbia businesses remain competitive in a changing tourism landscape.

📆 Please join us on May 8th, 11:00 a.m.—11:45 a.m., as GreenStep hosts an educational webinar aimed at educating tourism businesses about the Pledge and the benefits of developing a sustainability strategy.

Don't miss out! Secure your spot by registering through the link in bio 👆
Vancouver’s tourism and hospitality sector helped to generate millions of dollars in economic impact as the city hosted three major events over the weekend.  The two-day Coast City Country festival with headliner Luke Bryan (Saturday only) attracted over 100,000 to BC Place Stadium. Sunday afternoon’s Sun Run attracted over 45,000 while a sold out Rogers Arena hosted 18,000 Canucks fans for game one of their playoff matchup against Nashville.

TIABC CEO Walt Judas took in the festival at BC Place, along with PAVCO President & CEO Ken Cretney.
🎙️Dive into Recent Episodes of the Value of Tourism Podcast featuring Rachela Pollock and Ingrid Jarrett! 

Did you know you can access all the latest Voice of Tourism podcast episodes on various platforms? Tune in on Apple, Spotify, iHeart Radio, Amazon Music, Deezer, Podcast Addict, and Podchaser. 🔈 

Listen today through the link in bio 👆
🎙️ Mayor Victor Smith of Hope shares his thoughts on the significance of #TourismWeekCanada2024. Join us as we celebrate the vital role tourism plays in BC and beyond. 🏞️ 

📹: @tourismhcc | #BCTourismCounts
🌟 Big Thanks to MLA @jenniferwhitesidenewwest for extending this message and acknowledging the importance of #TourismWeekCanada2024 in recognition of the businesses and workers who provide outstanding services and experiences to visitors.

📹: @tourismnewwest | #BCTourismCounts